Swft Connect is a product of Swft Technologies Ltd ("Swft Connect", "we", "our", or "us"). This Privacy Policy explains how we collect, use, disclose, and protect personal data when you use swft.id. We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. We are registered with the UK Information Commissioner\'s Office (ICO) under registration number ZB406804.

1. Who we are

Swft Technologies Ltd, 71-75 Shelton Street, Covent Garden, London, England, WC2H 9JQ, operates the platform at swft.id enabling users to create and share digital business cards and manage contact information.

2. Information We Collect

• Account information: name and email (required). Optional profile details may include phone number, job title, company, links and photo.

• Contact details submitted via digital cards: information provided by visitors with explicit consent via a required checkbox.

• Technical data: device and log information and essential analytics for security and performance (we do not use external analytics or marketing trackers).

• Payment information: processed by third-party payment providers; we do not store card details.

3. How we use personal data (lawful bases)

• Provide and operate the service (performance of a contract).

• Optional communications (consent, where applicable).

• Improve security and performance (legitimate interests).

• Compliance with legal obligations (e.g., record-keeping, fraud prevention).

4. Data collected by users (controller/processor roles)

When you use Swft Connect to collect third-party contact details, you are the data controller for that information and must ensure a lawful basis and compliance with applicable laws. Swft Connect acts as a data processor providing hosting and processing under your instructions.

5. Sharing and disclosures

We share personal data only with vetted service providers (e.g., cloud hosting) to deliver core functionality. We do not sell or rent personal data. Third parties are bound by confidentiality and data‑protection obligations.

6. Cookies and tracking

We rely on essential technical measures needed to operate and secure the platform. We do not use external analytics or advertising trackers. If this changes, we will update this policy and (where required) obtain consent.

7. Data storage and retention

Data is hosted on AWS. We retain personal data only as long as necessary to provide the service and meet legal obligations. When no longer required, data is securely deleted or anonymised.

8. International transfers

Where personal data is transferred outside the UK, we use appropriate safeguards such as the UK International Data Transfer Addendum (IDTA) and/or Standard Contractual Clauses (SCCs).

9. Security

We implement administrative, technical and organizational measures including access controls, encryption and monitoring to protect personal data against unauthorized access, alteration or loss.

10. Your rights

Subject to applicable law, you can request access, rectification, erasure, restriction, portability, and object to certain processing. You can manage much of your data in your account or contact us to exercise rights.

11. Children's privacy

The service is not directed to individuals under 18 and we do not knowingly collect their data.

12. Changes to this policy

We may update this policy from time to time. We will post changes on swft.id with a new effective date.

13. Contact & complaints

Email:[email protected]

If you are not satisfied with our response, you can contact the ICO: ico.org.uk.

Swft Technologies Ltd
71–75 Shelton Street, Covent Garden
London, England, WC2H 9JQ